The Friends & Family Rewards programme is our way of saying thank you to our customers for shopping with us, both in-store and online. Being a member of the Friends and Family Rewards programme means that we get to reward you for doing what you love.
Want to know the best part? Being part of the family allows you to reap rewards across our family of brands – Cape Union Mart, Old Khaki and Poetry.
You will earn 1 (one) point for every R20 spent when you make an in-store or online purchase at Cape Union Mart, Poetry and Old Khaki.
For every 100 points you accumulate, you will receive a R100 voucher to spend at any of Cape Union Mart, Poetry, Old Khaki, or Keedo, online or in-store.
The next time you shop at Cape Union Mart, Poetry or Old Khaki, our staff will remind you of any available vouchers at checkout OR you simply add it to your cart when shopping online.
Register & Sign-up Online
Sign up through our website by creating an online profile. If you are already signed in, please subscribe to join our Friends and Family Rewards!
An account with this phone number has already been registered with a different email address /account/passwordreset/. Please contact us to update your account details.
Register & Sign-up in Store
Ask our friendly staff in any of our stores nationwide to assist you with becoming a member.
Frequently Asked Questions
How do I sign up for Friends & Family Rewards?
Signing up is quick, easy, and free! You’re welcome to join us at any of our stores across South Africa, or enjoy the convenience of signing up online through any of our websites.
How do I earn points?
You’ll earn points every time you shop in-store or online. Simply provide your mobile number at checkout in-store, or log in to your account when shopping online.
How do Points & Vouchers work?
You’ll earn 1 point for every R20 spent on qualifying purchases, whether in-store or online. Once you reach 100 points, you’ll receive a R100 voucher - giving you 5% back on your spend in the form of a voucher.
Why can I not earn points on in-store purchases in Namibia or Botswana?
Currently Friends & Family Rewards Points are only applicable on purchases made in South Africa; in store and/or online.
How will I get vouchers?
Vouchers are automatically generated and linked to your profile once you’ve earned enough points. You’ll be able to use them in-store or online the next time you shop.
How do I redeem my vouchers?
To redeem Friends & Family vouchers, a minimum spend of R200 per R100 voucher is required, and a maximum of five vouchers can be used for orders greater than R1000.
Redeeming your vouchers is simple:
In-store: Share your mobile number at checkout. Any eligible vouchers linked to your account will be applied automatically.
Online: When checking out, any active vouchers will be shown. Just select the voucher you'd like to use and it will be applied to your cart.
Do my Friends & Family Rewards Points expire?
Yes, points expire after 12 months of inactivity on your profile.
Do my Friends & Family Rewards Vouchers expire?
Yes, vouchers are valid for 3 months (90 days) from the date of issue.
Where can I see my latest points balance & vouchers?
Your latest point balance will reflect on your online profile. Note that it may take up to 24 hours for your latest point balance to reflect after purchase. Log in to check your points balance, active vouchers, and expiry dates.
Can I use my Friends & Family Rewards Voucher on promotional deals or discounted merchandise?
Yes, loyalty vouchers can be used on marked down merchandise, provided the minimum spend threshold per voucher of R200 is reached after any promotions and / or discounts are applied.
Promo codes can also be used together with vouchers, but restrictions may apply, and the calculation that gives the most favourable outcome for the customer will be applied.
How do I Opt out of Friends & Family Rewards ?
If you'd like to reduce the amount of communication you receive, you can update your preferences at any time, by clicking here or via the link included in our emails
To fully opt out of the Friends & Family Rewards program, please email our Customer Service team with the subject line UNSUBSCRIBE. Make sure to email us from the same address linked to your rewards profile. Please allow up to 7 days for processing.
Opting out will:
- Stop you from earning 5% back in rewards on your purchases.
- Remove access to exclusive benefits and member offers
- Deactivate your online profile - you’ll need to check out as a guest when shopping online
Terms and Conditions
- Friends & Family Rewards Points are only applicable on purchases made in-store and online in South Africa; excluding outlet and airport stores.
- Friends & Family Rewards Points are only earned on the paid value of the transaction and will not take into account any discounts and/or promotions applied.
- Exclusions are applied to selected items and therefore you will not earn points on these purchases and/or payments: garment repairs, non-merchandise items (e.g. gift wrapping services or shopping bags), RCS account payments, lay-by purchases, gift card purchases and selected electronic items.
- Friends & Family Rewards Points are earned on all your online purchases; however, any shipping and/or handling fees are excluded and you will not earn points on these amounts.
- You are limited to using 5 (five) Rewards Vouchers in a single transaction.
- There is a minimum spend value of R200 required per voucher.
- Vouchers are linked to a member profile; therefore, they are not transferable and can only be used by the member they were issued to.
- Vouchers cannot be exchanged for cash.
- You can end your membership at any time by contacting our Customer Service team on [email protected] or call 0860 333 329 or via your online profile by changing your preferences.
Need help?
Our team have all the answers! Reach out to our team by calling 0860 333 329 OR sending us an email at [email protected]